Privacy Policy

1. Identity and contact details of the data controller 

The data controller of the personal data collected and processed through the website www.group88.com  (the “Site”) is by Group 88 A/s (hereinafter “G88”). This Privacy Policy shall also apply to the sales  conducted and the services rendered through our e-commerce platforms and shops/stores. 

G88 is an entity registered within “Selskabsstyrelsen” with VAT number DK26119839 with its registered  office located at: Pilestræde 2, DK-1112 Copenhagen K, Denmark 

2. Categories of Personal Data processed, legal basis and purposes of the processing 

Depending on the specific services provided by the Site and used by you, on your choices and configuration  of your terminal (with respect in particular to cookies and other tracers), the personal data concerning you  collected and processed by G88 may include: your family name, given name, e-mail address, postal address  and telephone number, pictures of you (subject to your prior and explicit consent), your bank account  

details for the purposes of online sales, your past purchases, your purchase preferences and lifestyle  interests, hobbies, profession/sector, anniversaries, navigation patterns as well as your connection logs.  This personal data shall be collected and processed by means of your explicit consent, our legitimate  interests, when required by the applicable laws or where it is necessary for the execution of your orders  and the management of our commercial relationship (performance of a contract). 

Your personal data shall be collected and processed by G88 under the below mentioned legal bases in  order fulfil the following purposes: 

• Legitimate interest: 

– to answer your questions sent via the contact form; 

– to enable you to create a “your account “personal space and thereby purchase our products online; – to ensure the security of your online transactions, to prevent fraud and payment defaults (see our Terms & Conditions for obtaining further information); 

– to manage and optimise the customer relationship with you; 

– to make statistics; and 

-to comply with our legal and regulatory obligations 

• Performance of a contract entered with you: 

– to manage any orders that you may place online and the corresponding order deliveries as well as the applicable warranties or any queries raised by you due to the purchase of any of our products. 

•Your prior and explicit consent:

– during the creation of your G88 user account, your subscription to our newsletter or by means of our CRM cards, we will request your explicit consent to create a profile based on your preferences including the use and/or combination of our Social Media Partners external databases and tools to manage and improve your experience as a customer and/or to offer more personalized advertising, using the categories of data mentioned above and your consumption preferences. The use and/or combination of our Social Media Partners external databases and tools intended to carry out segmented and customized marketing activities allows us to have a more detailed knowledge about your preferences to offer you individualized, customized and accurate advertising according to your specific product interests and your consumption habits. You can obtain further information about the tools used by our Social Media Partners to create a profile based on your preferences and offer you more personalized advertisement through: 

– https://support.google.com/adspolicy/answer/143465 

– https://support.google.com/google-ads/answer/2453998?hl=en 

– https://www.facebook.com/business/learn/facebook-ads-reach-existing-customers – https://www.facebook.com/business/learn/facebook-ads-pixel 

– in case you are not an existing G88 customer, we will request your prior and explicit consent to send you information through electronic means about our offers, news, and events (including newsletters, invitations, and other publications. 

3. Recipients of the Personal Data 

Generally, your personal data shall not be transferred or made accessible to any third party. Nevertheless,  G88 may disclose your personal to the following recipients: 

• Other G88 entities; 

• Business Partners: G88 may disclose your personal data to business partners who provide services to G88 or who cooperate with us. These business partners generally operate as independent data controllers and are responsible for their own compliance with the applicable data protection laws. You should refer to their respective privacy notices for more information about how they process personal data; 

• Service Providers: We may disclose your information to service providers we have retained (as processors) to perform services on our behalf. These service providers are contractually restricted from processing or disclosing your personal data except as necessary to perform services on G88´s behalf or to comply with the applicable legal requirements; and 

• Social Media Partners: G88 may disclose your personal data to social media partners like Facebook, Google or Amazon to create a profile based on your preferences including the use and/or combination of external sources in order to manage the user’s experience and/or to offer you more personalized advertising, using the categories of data mentioned above and your consumption preferences. The use and/or combination of our Social Media Partners external databases and tools intended to carry out segmented and customized marketing activities allows us to have a more detailed knowledge about your preferences to offer you individualized, customized and accurate advertising according to your specific product interests and your consumption habits. These social media partners generally operate as independent data controllers and are responsible for their own compliance with the applicable data

protection laws. You should refer to their respective privacy notices for more information on how they  process personal data. You can obtain further information about the tools used by our Social Media  Partners to create a profile based on your preferences in section 2 of the present Privacy Policy.  

Finally, G88 may disclose your personal data to third parties if such disclosure is required by law, by a  regulatory provision or by a court ruling, or if this disclosure is necessary to ensure the protection and  defence of G88 rights.  

4. International Transfers of Personal Data 

The recipients of your personal data may be located abroad, including outside the European Economic  Area. Any transfer of your personal data outside the European Economic Area shall only take place subject  to the execution of the European Commission Contractual Clauses in accordance with the applicable data  protection laws and regulations.  

To obtain further information about how your personal data will be disclosed to overseas recipients, please  contact us by writing to info@group88.dk You also have a right to contact us for more information about  the safeguards implemented by G88 to ensure the adequate protection of your personal information when  this is transferred as mentioned above.  

5. Your rights 

In accordance with applicable data protection laws and regulations, you have a right to request access to,  rectification or erasure of your personal data, or restriction of processing, and to object to said processing,  as well as the right to data portability to the extent applicable.  

You can also object to the use of your Data to build up your client profile; in this case you will no longer  benefit from customised advertisement, offers and services. Moreover, you entitled to withdraw your  consent in respect to the delivery of marketing materials and advertisement through electronic means and  the creation profile based on your preferences including the use and/or combination of external sources.  

These rights may be exercised directly with G88 by contacting us on the following e-mail address;  info@group88.dk ;or by sending a letter by regular post to Group 88 A/s, Pilestræde 2, DK-1112  Copenhagen K, Denmark. You may be asked for proof of identity.  

Moreover, you may request at any time that we stop sending you information about our offers, news, and  events by using the hypertext link earmarked for that purpose in each e-mail that we send you. You can  also contact us by regular post by writing to Group 88 A/s, Pilestræde 2, DK-1112 Copenhagen K  

You also have the right to lodge a complaint before the relevant supervisory authority if you consider that  the processing of your personal data infringes the applicable data protection laws  (https://edpb.europa.eu/about-edpb/board/members_es).  

6. Retention period of your Data

G88 will not retain your personal for longer than is necessary to fulfil the purposes for which such personal  data is processed or required or allowed by law.  

Your personal data collected and processed under the contact form of the Site shall only be stored and  processed throughout the duration of the management of your request. It shall be deleted thereafter.  

Should you decide to create a client account, your identification personal data shall be kept for as long as  your account is active, and you do not close it. You may close your account at any time. Your request shall  be taken into consideration immediately, or in case of any pending order as soon as it shall have been  executed in full. Should your account remain inactive for five (5) years, G88 may contact you to find out  whether you wish to maintain your account. Should you not wish to maintain it, your account shall be  closed and your personal shall be destroyed as soon as legally practicable.  

The personal data concerning your orders shall in principle be kept by G88 for a period that does not  exceed the applicable statutory limitation periods. This personal data may however also be viewed from  your client account if the latter remains active. Upon closure of your client account, this Data (i) shall be  archived for accounting and evidential purposes for the abovementioned statutory limitation periods, or (ii)  shall be destroyed if these periods have expired.  

Your financial personal data shall be kept secure for the duration that is needed for the confirmation of  your order and its payment and shall then be immediately destroyed. In case of a payment default, your  Data shall be kept throughout the duration of the management of the incident, and thereafter for a period  of three (3) to five (5) years depending on the seriousness of the incident.  

The personal data used for the purpose of sending you information concerning the offers, news and events  of our company shall be kept for a period of five (5) years as of the date on which it was collected or as of  your last contact with G88. Upon expiry of this timescale, G88 may get in touch with you to find out  whether you wish to continue to receive information about our offers, news, and events. Your Data shall be  destroyed within a maximum of one (1) month following any request on your part to unsubscribe.  

Finally, the connection logs that are collected, subject to your consent, using the cookies and other tracers  implemented on our Site, shall be kept in accordance with applicable laws and regulations for a period that  does not exceed twelve (12) months. For more details, see our cookies policy.  

7. Contact details of the data protection responsible at G88 

Should you have any question about the collection and processing of your personal data by G88, please  contact the data protection responsible of G88 by sending an e-mail to; info@group88.dk  

8. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. In such case, we will post the updated version on  this Site or where relevant to maintain suffecient communication flow. We encourage you to periodically  review this Privacy Policy so that you will duly be informed about our privacy practices.